Targeting customer groups

Customer Segmentation

Understanding customers and forming meaningful customer groups
thanks to customer segmentation.
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Your added value

How can Customer Segmentation help?

Customer segmentation forms groups of similar customers from a customer mass for optimized and effective customer targeting.

Improve your customer relationships by creating targeted messages tailored to the needs and interests of each target group.

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Sound understanding of customer segments

Get detailed insights into your customer structure, their needs and behaviors.

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Efficient customer service

Address your customers segment-specifically and increase your conversion rate.

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Targeted marketing

Create effective marketing messages and sustainably increase marketing ROI.

Free initial consultation

Not sure where to start or if Customer Segmentation can add value to your business?
Let us find out.
Free initial consultation

Address customers specifically

Customers are becoming increasingly heterogeneous. Offers based on the one-fits-all principle suffer high scattering losses
The scattering losses reduce the efficiency of the sales & marketing measures used
Customer segments are formed through the analysis of customer and behavioral data
Thanks to segmentation, customers can be acquired with the right offer at the right time

FUll-Service Data Science

Why we are the right partner

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Your Full-Service
Partner

If required, we accompany you from the idea to the integration of your solution.

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Awarded
Solutions

German AI User Award 2020 & Champion for Machine Learning 2019.

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Broad Data
Science spectrum

In-depth industry know-how and the right algorithm for every use case.

Four steps to a data-driven company

Concept

In the first step, we define and concretize the expectations and goals for the implementation of your use case.

Data Screening

We then check your data sources for quality and quantity and show what you can expect from us.

Proof of concept

By means of proof of concept, we demonstrate the added value of our solution and provide you with a basis for decision-making.

Integration

If the results meet your expectations, we will develop an individual software solution.

Four steps to a data-driven company

Concept

In the first step, we define and concretize the expectations and goals for the implementation of your use case.

Data Screening

We then check your data sources for quality and quantity and show what you can expect from us.

Proof of concept

By means of proof of concept, we demonstrate the added value of our solution and provide you with a basis for decision-making.

Integration

If the results meet your expectations, we will develop an individual software solution.

Contact

Make an appointment

In a first meeting, we evaluate your project and check where and how we can best support you.

Regardless of whether you already have a concrete project idea or simply want some basic advice on the topic of data science and AI. Book your free initial consultation here.

Book an appointment directly or send us a message via the project inquiry.

Project inquiry

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